Magical Tools for Visual Storytelling
The art of creating a cinemagraph is essentially highlighting specific moments, and isolating those special movements in a continuous loop. How great is that for marketing? Put the focus on the product, brand, or experience that you’re selling and convey a message.
Cinemagraphs Drive Engagement
We’ve said it before and we’ll say it again. Cinemagraphs drive engagement. They’re a captivating medium that people just can’t stop staring at. They also drive more CTRs than still images
Lower production costs make cinemagraphs especially attractive. When developing a campaign or content calendar, cinemagraphs offer an engaging format at a fraction of the cost of video.